We at Vseth take your privacy very seriously and are committed to protecting and handling your personal data in accordance with the laws of Sweden and the European Union. This includes the General Data Protection Regulation (GDPR). The following Privacy Policy explains how we collect, use and protect your personal information when you visit our website and make purchases from us.

1. Data Controller

Vseth AB
contact@vseth.se

2. Information We Collect

We collect and process personal data in the following categories:

• Personal Identifiable Information: Name, email address, phone number, billing and shipping address.
• Payment Information: Payment details necessary to process transactions, collected via secure third-party payment processors.
• Order and Transaction Information: Purchase history and order details.
• Technical Data: IP address, browser type, and device information when you interact with our website.

3. How We Use Your Information

We use your personal data for the following purposes:

• To process and fulfill your orders.
• To provide customer support and respond to inquiries.
• To manage and improve our website and services.
• To send promotional and marketing communications (with your consent).
• To comply with legal obligations, such as tax and accounting requirements.

4. Legal Basis for Processing

We process your personal data based on one or more of the following legal grounds:

Your consent (e.g., for marketing communications).

The necessity to fulfill a contract (e.g., processing orders).

Compliance with legal obligations (e.g., tax reporting).

Legitimate interests (e.g., fraud prevention, website security, business analytics).

5. Data Sharing and Third Parties

We may share your data with:

• Payment processors to facilitate transactions.
• Shipping and logistics partners to deliver your orders.
• Government authorities, only if required by law.
• IT and security service providers to protect our website.

6. International Data Transfers

If your personal data is transferred outside the European Economic Area (EEA), we ensure that appropriate safeguards are in place to protect your data.

7. Data Retention

We retain personal data only as long as necessary for the purposes outlined in this policy or as required by law.

8. Your Rights Under GDPR

You have the following rights:

• The right to access your personal data.
• The right to correct inaccurate or incomplete data.
• The right to request data deletion.
• The right to restrict processing of your data.
• The right to object to processing based on legitimate interests.
• The right to data portability.
• The right to withdraw consent at any time (for processing based on consent).
• The right to file a complaint with a supervisory authority.

9. Cookies and Tracking Technologies

We use cookies to analyse website traffic. You can manage cookie preferences via your browser settings.

10. Security Measures

We implement appropriate security measures to protect your personal data from unauthorized access, loss, or misuse.

11. Changes to This Policy

If we were to update this policy the latest version will always be available on our website.

12. Contact Information

If you have any questions about this Privacy Policy, please contact us at:

contact@vseth.se or via our contact page

Vseth AB